Data-driven decisions fuel Anya's medical practice success.
Anya’s practice was doing well overall, but she lacked a clear picture of monthly revenue fluctuations. She couldn’t easily identify which months performed best, what services drove that growth, or if her marketing efforts were truly impacting revenue. Without this granular data, she struggled to allocate resources effectively and plan for future expansion while managing $280,000 in student loan debt.
Using the Month-Over-Month Calculator, Anya tracked her revenue from different services. She identified that her aesthetics services saw a 25% MoM increase during the summer months, while her primary care visits remained relatively stable. This insight allowed her to ramp up marketing efforts for aesthetics during peak season and allocate staff accordingly, leading to increased profitability.
Anya input her monthly revenue data directly into the Month-Over-Month Calculator, which then displayed clear growth percentages and trends. We then used the Agent Labor Arbitrage Calculator to calculate labor costs associated with a potential expansion and the Debt Service Coverage Ratio calculator to analyze her ability to comfortably service her student loan debt.
$35,000 increase in annual revenue through targeted marketing and staffing adjustments.
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